Across
- 2. Distribution of goods or services from the producer directly to the customer
- 3. Distribution involving one or more intermediaries
- 6. A group of customers who share common wants and needs
- 7. A strategy to build customer relations
Down
- 1. A pathway to direct products to consumers
- 4. The point at which total revenues, or sales, equal total costs and expenses of making and distributing a product or service
- 5. The four main elements of marketing, also called the four Ps:product, place, price, and promotion. It sometimes includes a fifth P, for people.