Across
- 2. The occurrence and development of events by chance.
- 9. A circumstance or development that alone could render a new business unsuccessful.
- 12. Integration of organizational resources that are deployed together for competitive advantage.
- 13. Providing existing product not available on their market.
- 14. A condition or circumstance that puts a company in a favorable or superior position.
- 17. Strategy in which a company concentrates its resources on entering or expanding in a narrow market segment.
- 18. Readiness to act on existing, but unnoticed, business opportunities.
- 19. Combined forces impacting a firm and its competitors.
- 21. Provides concise overview of firm's strategic situation.
- 22. Resources and capabilities that provide a firm with a competitive advantage over its rivals.
- 23. Providing customers with an improved product.
- 24. Regards the direction a firm will take in relating to its customers and competitors.
Down
- 1. Approach under which a firm aims to develop and market unique products for different customer segments.
- 3. Identification of potential new products or services that may lead to promising businesses.
- 4. Focus on the strength, position, and likely moves and countermoves of competitors.
- 5. Encompasses factors influencing business in a society.
- 6. A pricing method in which a fixed sum or a percentage of the total cost is added to the cost of the product to arrive at its selling price.
- 7. An analysis of whether a project is feasible, within estimated cost, and profitable.
- 8. Plan of action that coordinates resources and commitments to achieve superior performance.
- 10. Visible and easy to measure.
- 11. Invisible, difficult to quantify.
- 15. A newly established business.
- 16. Providing customers with a new product.
- 20. Basic inputs that a firm uses to conduct its business.