Customer Relationships

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Across
  1. 3. parties invest to expand both businesses
  2. 4. each sale is a separate exchange
  3. 5. seller uses expertise for customized solution
  4. 9. concerns not to continue
  5. 11. buyer and seller commit to expand
Down
  1. 1. sales pitch is standardized
  2. 2. tailoring sales pitch to customer needs
  3. 6. number of steps in the typical sales process
  4. 7. buyer needs expertise from seller
  5. 8. buyer purchases out of habit
  6. 10. request for decision