Across
- 2. A positive outcome or benefit that a customer expects or desires.
- 3. The person or group who buys or uses a product or service.
- 6. A specific method or approach used to accomplish a task or goal.
- 7. A good or service that is offered for sale to customers.
- 8. A statement that communicates the unique value that a product or service provides to customers.
- 9. The purpose or intended use of a product or service.
- 10. A negative experience or problem that a customer wants to avoid.
Down
- 1. A novel device, process, or method that has been created or discovered.
- 4. The ability to come up with new and original ideas or solutions.
- 5. The process of introducing new ideas, methods, or products to the market.