Across
- 1. (with a -)the general activity of buying and selling products over the internet
- 9. when a visitor to your site completes a goal like making a purchase
- 12. (with a z)to change information or processes from paper to an electronic format
- 14. (3 words)an instruction or button that tells a user what to do next
- 15. (3 words)promoting a brand on platforms like instagram tiktok or linkedin
- 17. (2 words)using new technology to completely change how a business operates
- 19. the total number of likes comments and shares on a post
- 20. (3 words)an advertising model where you only pay when someone clicks your ad
- 22. (2 words)how visible and active a company appears across the entire internet
Down
- 2. the practice of protecting computers and networks from digital attacks
- 3. a specific location on the internet where a company hosts its pages
- 4. (2 words)sharing useful blogs or videos to attract and keep customers
- 5. (2 words)the specific group of people that a marketing message is created for
- 6. (2 words)technology that allows machines to think or learn like humans
- 7. (2 words)massive sets of information analyzed to find patterns and trends
- 8. (2 words)the degree to which people recognize and remember a specific company
- 10. using software or robots to do tasks without needing humans
- 11. (2 words)the first page a user arrives at after clicking a specific link or ad
- 13. how easy it is for customers to find your brand or site online
- 16. when a new invention or company radically changes an entire industry
- 18. (2 words)optimization the process of making a site appear higher in google search results
- 21. (2 words)storing files and running programs over the internet instead of on your pc