Marketing (Business Studies)

3. elements of the promotion mix (acronymn)
4. Values and moral judgment of individuals
5. influencer endorses the product on behalf of the business
10. Document that outlines activities aimed at achieve objectives
13. Central organising point
20. the market the purchases finished products and resell them to make a profit
22. process of individuals promoting
23. A collection of satisfactions with tangible and intangiable components
24. setting price at higher end of the market
26. inform pursuade and remind target market about products
27. encompasses the perception, motives, and learning influences
31. selling via the internet
32. selling under the guise of a survey
34. development and promotion of differences between competitiors

1. division of the total market into segments
2. Interest rates and governments changing tax rates to expand or contract level of economic activity
6. same strategies in different market
7. Moving stock from one location to another
8. Marking processes (acronym)
9. group of potential customers which a business intends to sell its products
11. Values and moral judgement of individuals
12. Creation of image or identity in comparison to competitors
14. Paid, non personal message communicated through mass medium
15. ethical influences (acronym)
16. product used and needs it satisfied are different
17. Name,term, symbol and design that identifies a specific product
18. routes that products travel
19. when unemployment is high and there is lack of consumer confidence
21. when the economy has low employment and rising incomes
25. a narrowly selected target market
26. activities that make product available to consumer at time and location desire
28. examination, identification and analysis of competitive advantage
29. sold at financial loss to attract interest
30. The marketing approach focuses on product features as the supply creates its own demand
33. integration between national economises