Across
- 4. Market consumers who purchase goods and services for personal use
- 5. a good/ helpful effect/ result
- 7. share percentage of total sales generated by company in that given market
- 9. Utility having a product where customers can buy it
- 10. Profiles info about customers
- 12. the idea that a business should strive to satisfy buyers
- 15. Utility the exchange of a product for money
- 16. having a strong & often bad effect on something
- 17. the function of marketing to add value to a product
- 18. Utility changing raw materials into useless goods
Down
- 1. what is exchanged for a product
- 2. tangible items that have monetary value
- 3. Market includes all businesses
- 6. a group identified for a specific market
- 8. Utility Having a product available at a certain time
- 11. utility involves communication with the customer
- 13. activities related to selling and advertising a product
- 14. lists and analyzes the company strengths and weaknesses