Across
- 1. The total amount of money being transferred into and out of a business.
- 3. The action of leading a group of people or an organization.
- 7. A new method, idea, product, etc.
- 10. A plan of action designed to achieve a long-term or overall aim.
- 13. An individual who starts and runs a business, taking on financial risks in the hope of profit.
- 15. The process of creating a strong, positive perception of a company, its products, or services in the customer's mind.
Down
- 2. The ability of a business or system to grow without being hampered by its structure or available resources.
- 4. The value of the shares issued by a company.
- 5. Money or other assets owned or used by a person or business for the purpose of starting or maintaining operations.
- 6. An individual or organization that puts money into financial schemes, shares, or property with the expectation of achieving a profit.
- 8. A specialized segment of the market for a particular kind of product or service.
- 9. The action or business of promoting and selling products or services.
- 11. A young company founded to develop a unique product or service and bring it to market.
- 12. Interacting with others to exchange information and develop professional or social contacts.
- 14. The financial gain made in a transaction or business operation, the difference between the amount earned and the amount spent.