Across
- 2. This could be a physical item, a service, or even an idea.
- 3. This involves the location, distribution channels, and logistics.
- 4. The procedures, mechanisms, and flow of activities by which services are consumed. It includes how a service is delivered.
- 5. How much the product costs.
Down
- 1. The tangible aspects that help customers evaluate the service or product.
- 3. It involves how employees interact with customers and the overall customer experience.
- 4. How you communicate and persuade customers to buy the product.