Across
- 2. Strategy – Lowering price to attract buyers (discounts, offers, et
- 3. – Giving away free candy, products, or trials to promote a brand.
- 5. – Using visuals (like decorations) to attract buyers.
- 7. – Part of a “balance sheet,” showing a company’s financial status.
- 9. – Collecting data on customer habits to understand the market.
- 12. – Logos, colors, and designs that make a product recognizable.
- 13. – One of the 4 Ps of marketing: Product, Price, Place, Promotion.
- 14. Promotion – Short-term marketing tactics like discounts or Halloween deals.
- 15. – The specific group of people a business aims to reach; “target market.”
Down
- 1. – Making a product stand out in the minds of consumers.
- 4. – Online or digital promotion that spreads widely, like viral content.
- 6. – A catchy phrase that sticks in people’s minds, often used in advertising.
- 8. – The person who buys the product.
- 10. – The amount a customer pays for a product.
- 11. Psychology – The study of why customers make the choices they do.