Across
- 2. athlete/a person who does not get paid to play a sport.
- 3. Sports/Sports that involve nontraditional, daring methods of athletic competition.
- 4. Product/a non-physical service such as tennis lessons,personal training, or sports camps.
- 5. free mention of a product or company in the media.
- 8. Promotion/a short-term incentive to get consumers interested in buying a product.
- 10. Research/original research conducted for a specific marketing situation.
- 13. Products/physical goods that offer benefits to the consumer.
- 14. of products.
- 15. lack of basic necessities such as food, clothing, or shelter.
Down
- 1. defined as the process of developing, promoting, and distributing products, or goods and services,to satisfy customers' needs and wants
- 5. Item/specific model or size of a product.
- 6. Equity/the value a brand has beyond its actual functional benefits.
- 7. who use products.
- 9. value placed on goods or services being exchanged.
- 11. study the counts everyone in the research population.
- 12. name,word or words,symbol, or design that identifies an organization and its products.