Across
- 2. Preventing, reducing, or lessening the negative impacts of risk by using avoidance, risk insurance,risk transfer, and/or risk retention
- 7. Divides the market into physical locations
- 8. focuses on characteristics that cannot be physically measured such as values, interests, and lifestyle
- 13. Determined by the multiplier effect, meaning the portion of the money spent by visitors on local goods and services that is turn spent locally by employers and employees
- 14. Study of the relationships between individual consumers and producers
Down
- 1. divides the market based on information such as age, income, gender, ethnic background, education, and marital status
- 3. The planning and executing the conception, pricing, promotion, and distribution, of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives
- 4. Describes the way to make customers aware of products and encourage
- 5. Distribution involves the locations and methods used to make products available to customers
- 6. Study of the economics of the society
- 8. The amount of money remaining from revenues after all expenses are paid
- 9. A strategy to offset business risks
- 10. Amount that customers pay for products, goods, or services
- 11. Group of customers with shared needs and wants that is separated from the total market, on which the business will focus its efforts
- 12. Whatever a business offers to customers to satisfy needs and wants