Across
- 2. Lights, display cases, shelves, racks, rounders, bins
- 5. Add to scenery, increase interest for viewer
- 9. Staircase like, with different heights or levels
- 15. Break room, locker area, cafeteria, restrooms
- 18. A small structure with one or more open sides to display merchandise
- 19. All the physical elements that merchandisers use to project an image to customers
- 21. The side of the store facing a street or heavy traffic area
- 22. Store sign with attracting lights and words
- 23. Designed to promote impulse purchases
- 24. Transaction, demonstrations, displays
- 26. Advertises special events, sales, or related merchandise for suggestive selling
- 28. Not symmetrical
- 29. Merchandise in zigzag pattern with more than 3 levels
Down
- 1. Stacking rows of one kind on top of each other, usually in heavy traffic areas
- 3. Main merchandise is in the center of the display, while things around, compliment item
- 4. Triangle standing on the base, usually most effective with canned goods or hard-covered packages
- 6. Three main colors blue, yellow, and red
- 7. Eye flow and direction
- 8. Circle of different hues of colors made up of the three primary colors
- 10. Even and well proportioned
- 11. End with closed cases, platform with open displays, background makes use of store space, shadow box built into wall
- 12. Where the merchandise is located with goal to keep customers in store
- 13. Area of a a display that the eye is supposed to be attracted to such as the merchandise
- 14. Broad assortment, related or unrelated, (most often variety, discount, drug stores
- 16. Model rooms that show the customer how the merchandise would look in a home
- 17. Having same size, degree, or intensity
- 20. Restaurant, dressing room, restrooms, take a break
- 25. Built into wall holding merchandise
- 27. Physical image of merchandise that appeals to the customer or viewer's eye